• Global Data Resources

Why IDFree

Data privacy and consent scripts push marketing strategies to evolve past retargeting. We offer you a superior tool to help enrich your/your clients' targeting in the transparent post-cookie advertising era: idfree.com


IDFree overview

The new reality of digital advertising in a cookieless world is just around the corner. Google will phase out the 3rd party cookie in 2022, and tbh; 3rd party cookies have outlived their lifecycle.


The post-cookies advertising looks frustrating to many advertisers and agencies. In reality it's driving new user-privacy-friendly adtech tools, and we move from snooping-by-cookies to a real value exchange with users and consumers.


Please have a look at the value adding motives behind IDFree by GDR:


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