CTV Ads Soars, Traditional TV Slips: Key Stats for 2024
Neighbourhoods reflect lifestyles - and lifestyles are key to consumption choices.
In our modern world, the neighbourhood
we live in is a much stronger link to our consumption preferences than age or gender.
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Unifying Europe for Privacy-Safe, Multi-Country Digital Advertising
Chase Bank is Monetizing Customer Data Through Targeted Ads
Europe's Publishing Powerhouses Goes IDFree!
TV4 is The Heroic House in the Game of Advertiser Trust
Google Is Killing Cookies For Real For Real
- Dec 15, 2023
Is Google’s AI Search A Publisher's Traffic-Destroying Nightmare?
- Sep 21, 2023
Advertisers and Publishers have New Ways to Serve Relevant Ads
- Aug 25, 2023
IDFree Insider: Creating Meaningful Connections
- Aug 21, 2023
Uneasy being underprepared for the cookieless world
- Aug 2, 2023
Snapchat Now has 397M Users: Reach Them with IDFree.com
- Jun 20, 2023
Swedish publisher leads advertisers to lifestyle data
- Jun 14, 2023
Publishers in the lead: Finnish advertisers get a leg up!
- Jun 6, 2023
IDFree Insider: Fresh data feed from +2000 updated audiences
- May 23, 2023
Google: No cookies for 1% of Chrome users in Q1 2024
- May 11, 2023
Jury of Consumers Award the 2022 Top Creative Effectiveness
- Apr 24, 2023
Adtech News: The Audience Alliance
- Apr 13, 2023
Connect With Kantar Experts At Cannes Lions 2023
- Mar 23, 2023
"The Privacy Paradox"
- Jan 27, 2023
IDFree Insider: Omnichannel Activation In A Snap