Founded in Oslo, Norway by technology veterans, combining CRM experts, programmatic pioneers, and academic statisticians.

From day 1, we insist on not using site traffic or behavioural targeting. Our key unit is neighbourhoods and offline census data.

We are the preferred audience data provider in Norway, Denmark, Sweden, and Finland with the brand Nordic Data Resources.

We offer neighbourhood-based targeting in 12 additional locations incl. US, UK, DACH, Poland, and Southern Europe.​

Together with our partners, we are represented in 16 cities like New York, London, Berlin, Madrid, Amsterdam, Milan, and Hamburg.

We launch IDfree:

The targeting platform with privacy-safe audience data, instant validation & online omnichannel activation. 

With Apple's diminishing apps’ ability to track iPhone users, IDfree is highly praised for being fully prepared for Big Tech's privacy emphasis.

We keep including new countries to our Audience Lists with consumer data to combine into unique audiences with relevant reach.

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We keep evolving our corporate sustainability by further committing to carrying out due diligence assessments for sustainable business practices.

IDfree, our pioneering targeting tool, now unifies 13 European countries - over 425 million Europeans - under one seamless platform.