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Get Into The Groove Of Geo-Demographic Segmentation
Summer marketing? Unlock privacy-focused audience insights with geo-demographics. Free resources & ethical marketing tips in our newsletter.

GDR
Jun 4, 2024


Neighbourhoods: The key unit for seasonal advertisers
Halloween decorating is a great example of how we cluster together with people who share similar life phases and lifestyles.

GDR
Oct 23, 2023


"How would you like to pay?"
Did last year's iOS update put the final nail in the coffin of "get free content by paying with your personal data"?

GDR
Nov 17, 2022


Micro-Communities: A Route To Reaching Customers?
We see similarities between micro-communities and our data unit "neighbourhoods" as an intelligent alternative to 3rd-party cookie snooping.

GDR
Jan 25, 2022
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