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SMART
TALK

​Straight conversations with the people behind GDR.

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In Smart Talk, we sit down with our people to talk about the ideas, technology and industry shifts shaping advertising and data

without the corporate fluff.

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Different perspectives.

Real experiences.

And occasionally, a strong opinion.

We talk with GDR's co-founder and Managing Director, Per Kristian Tandberg, about:

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AI agents that don’t care who you are. The privacy bet that never had a triumphant moment. And why GDR  spent years assuming the US was closed to them.

Per K. Tandberg

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We sit down with GDR Chief Data

Officer Ulrik Larsen to discuss the thinking behind IDfree.ai.

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How is AI transforming audience activation? Why may the future of marketing be less about tracking individuals and more about understanding patterns.

Ulrik Larsen

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Coming...

Coming...

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