We’re more than proud to share that GDR’s geo-demographic audience data is now integrated into Azerion’s Hawk DSP, enabling privacy-first targeting across multiple key European markets.

Meta's recent announcement of a new, less-personalized ad format in Europe presents a significant opportunity for ethical advertisers.

Check out the newsletter to learn more about how IDFree.com can help you unlock the power of privacy-safe advertising across Europe!

The introduction of IDFree technology by GDR marks a huge advancement in RTL AdAlliance's ability to offer "Smart Demographics".