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Mission Precision: It's Not Just Who, But When and Where That Matters

Mission Precision: It's Not Just Who, But When and Where That Matters

Mission Precision: It's Not Just Who, But When and Where That Matters

GroupM looks at micro-moments, and how they can help brands speak directly to consumers by combining geo data and audience insights.

GDR

Feb 19

Neighbourhood Know-How: Birds of a Feather Flock Together

Neighbourhood Know-How: Birds of a Feather Flock Together

Neighbourhood Know-How: Birds of a Feather Flock Together

Geo-demographic segmentation is quietly transforming marketing! Download our insightful white paper "Birds of a Feather Flock Together".

GDR

Jun 18, 2024

Unleash the Power of Geo-Targeted Advertising: A New White Paper

Unleash the Power of Geo-Targeted Advertising: A New White Paper

Unleash the Power of Geo-Targeted Advertising: A New White Paper

We've just released a new white paper titled "Precision Meets Privacy: Global Data Resources' Approach to Geo-targeted Advertising".

GDR

Apr 29, 2024

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