In November's edition of idfree insider, the main story is our launch of the 2025 Germany Audience List ~400 privacy-first segments across programmatic, CTV, DOOH & planning workflows, built with data from Kantar Media, Germany’s trusted leader in audience insight.

Volkswagen once redesigned the Beetle: same charm, new purpose, modern engineering. That’s exactly where audience targeting in Germany is now. We’re excited to launch the updated 2025 Germany Audience List, now featuring nearly 400 privacy-safe segments.