Our latest idfree insider newsletter shows what global activation actually looks like in practice: 37 markets. ~2.8B people. One consistent audience logic. No IDs. From the US to Japan, Brazil to India - same audiences, same activation model.

Reaching the right audience across markets just got a lot simpler. GDR’s expansion into the Americas and APAC makes global activation actually actionable. Our audience segments now cover 37 markets and ~2.8B people worldwide. Same audience. Every market. No IDs.