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Material

ABOUT GDR

GDR Company Deck 2026 - long, pdf 🆕
GDR Company Deck 2026 - short, pdf 🆕
GDR & IDfree Infographic, jpg
GDR Corporate Sustainability 2026 🆕
GDR Code Of Ethics 2026 🆕
GDR Coverage Map, png
A Perfect Match: Programmatic Reset Meets Ethical Targeting, jpeg
GDR Brandguide 2026 🆕
GDR Messaging Library

IDFREE

IDfree Brandguide 2026 (02)🆕
IDfree Introduction, pdf
IDfree Integration, pdf
GDR & IDfree Infographic, jpg
Log in to idfree.com
idfree.com Help pages

IDFREE GO!

IDfree GO! Introduction, pdf 🆕
IDfree GO! Presentation
IDfree GO! Presentation, pptx

SOME & NEWSLETTER

GDR LinkedIn
IDfree LinkedIn
Newsletter on LinkedIn
GDR YouTube
idfree insider Newsletter, subscribe

WHITE PAPERS

Real Ad Dollars In AI 🆕
Why Neighbourhoods Matter
What Is Wrong With Micro-Targeting?
Precision Meets Privacy: Global Data Resources' Approach to Geo-targeted Advertising
Birds Of A Feather Flock Together
From Coffee Shops to Condos
AI Browsers: Super-Assistant or Surveillance Sidekick?
Flip the Script: Beyond Usual
From Coffee Shops to Condos
Programmatic Reset: Why SSPs Are Now the Architects of Value
What Perplexity Owning Chrome Would Mean for Online Advertising

PRODUCT PDFS

International Consumer Classification (ICC)
ICC Model
IDfree: Ethical Targeting is the New Normal
IDfree GO! Introduction
Mosaic in the Nordics
Publishers: Unlock the Value of your Inventory 🆕
Agencies: Build stronger campaign performance 🆕
Brands: Reach The Audience That Matter 🆕

MOSAIC

GDR-Mosaic, pdf
GDR-Mosaic-Nordics, pdf
ION-Mosaic NO Brosjyre, pdf
ION-Mosaic SE Broschyr, pdf
GDR-Mosaic-Lifestyles, video

PRESENTATIONS

GDR Presentation2026 (long) 🆕
GDR Presentation 2026 (short) 🆕
GDR Pres26 (long), PDF 🆕 (02)
GDR Pres26 (short) PDF 🆕
Short pres26 talk track.docx 🆕
GDR-RIA, pdf (17)
GDR-RIA, pdf (19)
GDR-RIA (19), pptx
GDR-RIA (17), pptx
GDR-ICC, pptx
GDR-Publishers - SE, pptx
GDR-Publishers - NO, DK, FI, pptx
GDR-Agencies-SE.pptx
GDR-Agencies - NO, DK, FI, pptx

CAMPAIGNS W. PARTNERS

RTL FIFA 2026 🆕
RTL Health Vanguards 2026 🆕
Adform World Cup 2026 🆕
Superbrand Beverage Case
GDR-Fifty5Blue-Dogowners2026 🆕 (03)
GDR-Fifty5Blue-Catowners2026 🆕 (02)
GDR-Fifty5Blue-Flexitarians2026 🆕 (02)
GDR - Stille Natur 2026 (DEN, DE, NET) 🆕
GDR-Hawk, pptx
GDR-Hawk
GDR-RTL-NFL

VIDEOS

Americas & APAC intro 🆕
Cats & Dogs. Behind Every Paw Print Is a Pattern
Unlock Data-Driven Targeting - GDR presentation
Why Neighbourhoods Matter
Applied Research behind Insight
Birds Of A Feather Flock Together
3 Women - Mosaic
GDR-Norway New Data
GDR-Sweden New Data

AUDIENCE
LISTS

GDR-ICC, pdf
ICC Model (jpeg)
All Audience lists 2026 🆕 (03)
The Nordics 2026 🆕 (03)
Norway 2026 🆕 (02)
Sweden 2026 🆕 (02)
Denmark 2026 🆕 (02)
Finland 2026 🆕 (03)
GDR Coverage Map, pdf
GDR Coverage Map, png

TECH
PDFS

Why Are We Using CSV Files?
Data Export Options For Partners
The GDR Insight Multiplier
GDR: Data Collection & Processing

ONLINE/
CANVA PRES

Adform World Cup 2026 🆕
GDR-Presentation2025 🆕
GDR-IPG NO
GDR-IPG SE
GDR - RIA (19p)
GDR-HAWK
GDR-IDF
GDR-ICC
GDR Data Collection and Processing
The GDR Insight Multiplier
Data Export Options for Partners
Why Are We Using CSV Files?
GDR-Agencies NO, DK, FI
GDR Agencies SE
GDR-WBD pres

ONLINE/
CANVA PRES

Q425 shoppers - Adform 🆕
GDR-Presentation2025 🆕
GDR-IPG NO
GDR-IPG SE
GDR - RIA (19p) 🆕
GDR-HAWK
GDR-IDF
GDR-ICC 🆕
GDR Data Collection and Processing
The GDR Insight Multiplier
Data Export Options for Partners
Why Are We Using CSV Files?
GDR-Agencies NO, DK, FI 🆕
GDR Agencies SE 🆕
GDR-WBD pres 🆕

PET
ECONOMY

Cats & Dogs Owners, PDF
Cats & Dogs Owners, video
Cats & Dogs Owners, tabel

ADMIN
MIX

GDR Google Drive Introduction
GDR Brandguide 2026

2026 FOOTBALL
WORLD CUP

The World Cup Football Fan 🆕
The World Cup Football Bettors 🆕
The World Cup Football - Markets & Venues 🆕
The World Cup Football Fan Personality Traits 🆕

GDR
AI-POSITION

Where AI Actually Changes Marketing, jpeg 🆕
2026: AI Won't Replace Marketers. It Will Expose Who Understands the Problem., blog post 🆕
When Clicks Matter Less, Signals Matter More, blog post 🆕

ONLINE/
CANVA PRES

Q425 shoppers - Adform 🆕
GDR-Presentation2025 🆕
GDR-IPG NO
GDR-IPG SE
GDR - RIA (19p) 🆕
GDR-HAWK
GDR-IDF
GDR-ICC 🆕
GDR Data Collection and Processing
The GDR Insight Multiplier
Data Export Options for Partners
Why Are We Using CSV Files?
GDR-Agencies NO, DK, FI 🆕
GDR Agencies SE 🆕
GDR-WBD pres 🆕

PARTNER
PR

Azerion press release: "Azerion announces the integration of GDR’s data into Hawk DSP, expanding privacy-first geo-demographic targeting across Europe" 🆕

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