January’s newsletter is out: GDR’s geo-demographic audiences are now integrated into Azerion’s Hawk DSP, proving privacy-first targeting can scale across Europe without losing performance.

We’re more than proud to share that GDR’s geo-demographic audience data is now integrated into Azerion’s Hawk DSP, enabling privacy-first targeting across multiple key European markets.

If you care about: privacy-safe performance • how data actually gets activated in-market • what’s changing before it becomes common practice, idfree insider is your newsletter. No hype. No tracking. Just patterns worth paying attention to.

Geo-demographic segmentation is quietly transforming marketing! Download our insightful white paper "Birds of a Feather Flock Together".

Summer marketing? Unlock privacy-focused audience insights with geo-demographics. Free resources & ethical marketing tips in our newsletter.

IDFree Insider: TV4 has chosen Nordic Data Resources to provide geo-based lifestyle data to enrich its existing viewer data.