Neighbourhoods reflect lifestyles - and lifestyles are key to consumption choices.
In our modern world, the neighbourhood
we live in is a much stronger link to our consumption preferences than age or gender.
We enable marketers to move from cookie-based ad reach to campaigns based on ethical sourcing of data as we offer 100% privacy-safe consumer lifestyle data. Check out our blog
People and families with similar life phases and similar income levels tend to cluster together. Buy pre-built audiences or combine from hundreds of enriched country-based data.
GDR is widely recognised as a trusted partner that delivers privacy-safe enriched audience data.
You and your clients are welcome to subscribe to the monthly newsletter IDFree Insider. We post new idfree.com features and comment on targeting, adtech, and data privacy.
Hear why our clients who are among some of the world's most transparent and influential actors in adtech turn to idfree.com for a sustainable alternative to cookie-based targeting.
GDR is owner & developer of idfree.com: The privacy-safe targeting tool that enables activation of the same unique audience on multiple online channels in seconds, not days or weeks!
Global Data Resources (GDR) provides next-generation targeting without third-party cookies or IDs by coupling enriched socio-demographic data into stable lifestyle personas, stripped of unique online identifiers.
We help brands, agencies and publishers transition to non-intrusive targeting with audiences, either built by us or by our clients using the ID-free omnichannel targeting tool: idfree.com.
GDR works with hundreds of global clients and media agencies, and we partner with some of the most reliable and transparent data providers and analysts in the industry.
We currently offer digital consumer classification data and/or interest data for 35 markets, covering +750 million people across Europe, the USA and UK, and Asia.
PLEASE REACH OUT
Please reach out to your rep. from our Sales Team.
Find all of our contact details here.
Or write us a message below.