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idfree.com

Harness the power of next-generation audience targeting with idfree.com.

  • Build Powerful Multi-Layered Audiences: idfree.com empowers you to construct highly targeted audience segments. Leverage pre-built segments from our trusted partners, create your own using our extensive data library, or collaborate with larger advertisers for maximum reach.
     

  • Developed and Owned by Global Data Resources: Backed by GDR's expertise and innovation, idfree.com provides a user-friendly platform for building and managing your targeting strategies.
     

  • Seamless Activation with IDfree GO!: Streamline your workflow with IDfree GO! This integrated solution allows you to activate audiences built from Kantar Media research directly on leading Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), ad servers, and publisher platforms. All within just a few steps!

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IDfree    GO!

Provided in partnership with Kantar Media
and Global Data Resources.

Effortless Programmatic Activation with IDfree GO!

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  • Fast, Easy, and Secure: IDfree GO! simplifies the process of activating programmatic advertising campaigns. Leverage valuable consumer insights and analytics derived from Kantar Media's research data.
     

  • Powered by Trusted Partnerships: This innovative solution is brought to you by a collaboration between idfree.com, Kantar Media, and Global Data Resources, leveraging their combined expertise in data, research, and programmatic activation.
     

  • Available in Nordic Markets: Currently, IDfree GO! empowers advertisers, agencies, and publishers across Denmark, Finland, Norway, and Sweden.

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