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Neighbourhoods reflect lifestyles - and lifestyles are key to consumption choices.

In our modern world, the neighbourhood

we live in is a much stronger link to our consumption preferences than age or gender.

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Why Neighbourhoods Matter?

GLOBAL DATA RESOURCES

We provide future-proof & privacy-safe audience data.

We partner with Martech's best to help you reach more of the right consumers across all of your channels, including display, social media, and video.

IMPROVED TARGETING

Neighbourhoods have a profound effect on our lives and consumption. People & families with similar lifestyles, life phases and finances tend to cluster together.

Our privacy-safe omnichannel advertising solution respects user privacy. We do not use or allow private data. GDR targeting is 100% GDPR/CCPA compliant.

We offer consumer classification data and interest data for currently 35 markets, covering +750M people across EMEA, Asia, Australia, and the Americas.

CLASSIFYING THE FULL POPULATION IN ALL MAJOR MARKETS WITHOUT
COLLECTING PRIVATE DATA

TRUE ONLINE OMNICHANNEL ACTIVATION OF THE SAME
AUDIENCE IN A FEW STEPS

FROM THE BLOG

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Dig into the IDFree Insider newsletter to hear how to use data as a strategic asset to drive informed decisions & fuel innovative campaigns.

IDFree Insider: It's beginning to look a lot like Q4

Global Data Resources

Nov 2

IDFree Insider: It's beginning to look a lot like Q4

Adform and Nordic Data Resources have teamed up to offer four exclusive shopper audiences for Q4 campaigns across the Nordic region.

Neighbourhoods: The key unit for seasonal advertisers

Global Data Resources

Oct 23

Neighbourhoods: The key unit for seasonal advertisers

Halloween decorating is a great example of how we cluster together with people who share similar life phases and lifestyles.

Advertisers and publishers have new ways to serve relevant ads

Global Data Resources

Sep 21

Advertisers and publishers have new ways to serve relevant ads

Talk to our Transition Team when you leave third-party cookie snooping behind and rely on safe & relevant reach by consumer research data.

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